Shopping for your wedding dress should be one of the most exciting times of your life! To ensure that you have the most fun, stress-free and memorable experience, you should always leave enough time between purchasing your gown and your actual...

People assume that it's an easy decision to pick who to bring to your wedding dress shopping appointment... but don't be fooled! It really is a tough decision and should be more thought out than it sometimes is! This choice is personal but our...

Featured in People Magazine, Athlete Cheri Hawkins tied the knot with longtime love Charles O'Neal III. Cheri looked effortlessly beautiful in her delicate lace ballgown 'Rize' by Ines Di Santo. Her wedding dress which was styled by Nayri, also...

We are so excited for our Trunk Show in store at Lovella, showcasing the latest Fall 2021 Ines Di Santo Bridal Gown Collections. The images below are just a sneak peek of some GORGEOUS gowns that will be joining us! There will be two collections in...

The 'Colony' Collection by Berta will be in store for our Trunk Show Weekend 01/22-01/24 and we could not be more excited! Below is just a sneak peek of the stunning dresses that will be joining us. The beautiful designs really encapsulate the...

Pictured in the beautiful high hills of Santa Barbara, our gorgeous lace detailed Berta wedding dress was captured at this styled shoot from Kaleb Norman James to showcase the stunning location of Belmond El Encanto. Featured in Style Me Pretty,...

Wedding Gown Advice: How to Choose the Perfect Wedding Shoes! Now that you've found the perfect wedding gown, it's time to find the perfect pair of shoes to go with it! Finding your wedding day shoes is a fun task, but also very challenging. What...

Martina Liana Designer Preview! We are thrilled to partner with Martina Liana for a special in-store Designer Preview event which gives brides-to-be the opportunity to see a new collection that is not yet available in-stores to shop or online to...

Chloe, In Ines Di Santo, Marries Steven! Our beautiful Lovella Bride Chloe tied the knot in a stunning Ines Di Santo gown featuring the most luxurious lace and swoon-worthy train styled by our very own, Nayri, Wedding Fashion Expert! Not only was...

Ines Di Santo Spring 2021 Collection Comes to Lovella! Ines Di Santo's new Spring 2021 Collection is so infatuating, it features a variety of lace, satin, beautiful embellishments, and killer silhouettes! This beautiful collection will be debuting...